Devised and implemented strategic financial, public relations, marketing,
brand awareness, advertising, and employee productivity strategies, while gaining
consensus and collaboration with colleagues nationwide.
Formulated the mission statement and core values for the
organization, and implemented specific performance appraisals and goals.
Results-oriented, persuasive leader, with a developed and proven
track record of success in new market identification, strategic thinking,
and problem solving.
Repeatedly turned around struggling businesses
through analysis of the current operations, finance, human
resources, marketing and sales divisions and formulation of
key strategies for improvement.
OPERATIONS/FINANCE
Analyzed reporting methods and devised control systems to accurately
portray the financial position of the region.
Designed a regional reporting tool that was used to create
checks and balances in tandem with corporate reporting tools and to
offer immediate clarity to business by clearly analyzing gross profit,
contribution margin from individuals, activity, bill rates, percentage
of profitability and revenue.
Formulated strategic business plans and enhanced the public image
of existing locations.
Evaluated telecommunications spending and cut expenditures in half
by negotiating a 300K per year savings.
START-UP/TURN AROUND STRATEGIC BUSINESS PLANNING
Tasked to rebuild the entire Midwest region for a 600M
workforce management company. Evaluated, dismissed and/or hired
all staff. Built a team focused on new business development,
which has the result of more than doubling the region's clientele.
Designed and deployed a thorough business process with repeatable
metrics.
Orchestrated creation and drafting of a business and
operations plan for FTS. Directed all business development,
marketing, operations and team development for over thirty
consultants. Efforts yielded over $2M in sales and over 30%
profit for the company within two years.
Directed and oversaw sales policies, objectives, and
initiatives. Managed all aspects of channel development programs,
representing the company in all activities associated with recruiter/channel
support.
Ensured that a sales organization was properly
structured, and staffed with well-trained, highly motivated individuals
with the capability to meet their sales objectives.
TEAM BUILDING AND MANAGEMENT
Gained consensus of employees through a
personalized approach, while obtaining information on
job functions, reinforcing team and individual accountability,
gathering recommendations for operational and moral improvement
and setting achievable goals.
Improved overall process and productivity through
targeted communications with internal and external customers,
and refocused all groups on a common goal with measureable
tactics for employee development.
SALES AND MARKETING
Developed strategies to increase market share,
maintained responsibility for P&L, ensured the staff met
individual and company goals.
Created and rolled out a powerful sales force
automation tool to over 600 employees globally at a $2B publicly
traded company, which increased brand awareness and offered more
bandwidth for sales people. Included an automated 14 point touch
campaign over a 3 month time period.
Negotiated strategic relationships for services
firm with annual revenue of 1.6 million in 2001 and 1.3
million in 2002. Developed business strategies and identified
key alliance partner groups, including various channel and
staffing organizations for placement of highly skilled Information
Technology consultants. Streamlined marketing operations, created
cross-promotional programs, and served as spokesperson at local
and national tradeshow events. Increased company profits by over
315% between 1998 and 2000.
Cultivated multi-state business unit for wireless
company. Negotiated strategic alliance programs creating a
regional dealer network program that yielded over $18 million
in business for organization. Directed all business development,
sales, and marketing activities, and led presentations for
customers, partners, and management.
RELATIONSHIP MANAGEMENT
Established and executed a strategic blueprint
for Motorola technical support group, uncovering an opportunity
to add consulting resources that would yield 35% in lower cost
to Motorola and over 155% in net margin for FTS. Process
included the recruiting and training of junior level consultants
in 'like applications' rather than senior individuals that would
demand higher salaries for work performed.
Salvaged an eroding relationship with a key
channel partner: Dell. Re-negotiated contract at a 25%
profit and set the stage for increased business. Restructured
the business development and network process for greater
accountability and functional success resulting in increased
sales and recognition by local and national channel partners.
Increased account satisfaction 65% and reduced the
length of market implementation 20% by developing and recruiting
an onsite SAP Protocol Team for Rockwell. The one-year project
yielded over $2.5 million in booked revenues and over $750,000
in net profit.
MANAGEMENT CONSULTING
Proven track record of
increasing sales and market share,
reducing expenses, and implementing
technology for increased productivity
and profitability.
Developed and implemented strategic
business initiatives and innovative
solutions to complex problems, and
managed high performance teams that
have significantly contributed to
bottom line results.
Designed and deployed
sales and marketing campaigns using
tools including: Sales process,
websites, brochures, postcards,
emails (introduction and follow
up), call scripts, elevator pitches,
logos, newsletters, etc. Doubled
company's revenue to $4 million
in 6 months.
